The Power of Influence

Whether in court or in a negotiation, the goal is winning. Today, knowledge of the law is not enough! Now, attorneys must be image masters in order to win over judges, juries, mediators and clients.

Create Power through Image: Clothing, colors and styles are marketing tools for obtaining maximum results. Use them for creating impact and positive outcomes.

Communicate with Body Language: Reading and using body language is a key factor in successful negotiations. Gain skills for persuading and influencing before speaking a word. Read the body language of judges, opponents and jurors to be able to respond to non-spoken cues and increase the likelihood of a winning decision.

Strengthen Self-Confidence: Acquire the skills and habits that lead to client and jury support and empathy.

We'll learn all of this from our guest, Sara Canuso, president of Women That Influence. Sara addresses thousands of people annually at events such as the Pennsylvania and New Jersey Governor’s Conference for Women, the American Bar Association Women’s Rainmaking Conference and Women in Technology, the Philadelphia Business Journal, and the National Association of Women Business Owners. 

 Sara has been featured in the Wall Street Journal, NBC, CBS, and KYW radio. She also has written on the impact of image for corporate America and in the Legal Intelligencer, Philadelphia Business Journal, and Westlaw Journal, the Philadelphia Maven, Legal Intelligencer and the Burlington County Straight Work.