Apple has officially unveiled special edition (Product)Red iPhone 7 and iPhone 7 Plus. The company was rumored to launch a red color variant last month. The new (Product) Red iPhone 7 marks the latest in Apple’s longstanding 10-year partnership with (Red), which supports HIV/AIDS programs
The new Product (RED) iPhone features a red aluminum finish that looks beautiful. Apple also offers cases, smart batteries, headphones, Apple Watch bands and more in (Product)Red styling.
Tim Cook, Apple’s CEO said,
Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch. The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.
The iPhone 7 and iPhone 7 Plus (PRODUCT)RED Special Edition will be available in 128GB and 256GB models starting at $749. In India the phones will start at Rs. 82,000 in and will be from Apple Authorised Resellers in April.