June 3 - 6, 2024
retail
Zappos Takes 'Backyard' Experiences On The Road
- by Tanya Gazdik , April 5, 2017
Online retailer Zappos is engaging with consumers nationwide in a summer-long experiential marketing retail activation.
The Zappos "Friends with Benefits Road Show" hits the road in late March with the first stop in Nashville after a test run in Austin, Texas, in January. Next up is Madison, Wisc., followed …
