Question Title * 1. What is your main source for finding and reading interesting content? Facebook Twitter Email Blogs Other (please specify) Question Title * 2. Which format of blog posts do you tend to find the most valuable? Video Infographic Charts Article (written) Question Title * 3. Please rank in order of preference the blog topics that tend to interest you. 1 2 3 4 5 6 7 8 9 Entertainment 1 2 3 4 5 6 7 8 9 Health 1 2 3 4 5 6 7 8 9 Home improvement 1 2 3 4 5 6 7 8 9 News 1 2 3 4 5 6 7 8 9 Cooking 1 2 3 4 5 6 7 8 9 DIY projects 1 2 3 4 5 6 7 8 9 Finance (budgeting, saving, earning) 1 2 3 4 5 6 7 8 9 Career 1 2 3 4 5 6 7 8 9 Sports Question Title * 4. Which of the following best describes how you read content online? I read the entire article or blog from beginning to end. I skim the article or blog from beginning to end. I might read some, but I will also skim to find the area that applies to me or that I find to be the most interesting. Question Title * 5. On average, how much time will you spend reading one article or blog online? Less than a minute. 1 – 3 minutes 3 – 5 minutes 5 – 10 minutes 10 minutes or more Question Title * 6. If you like a post, what would motivate you to share it? If I thought the content was useful. If I thought it was funny. If I disagreed with the content or had better ideas about the topic. If the content made me feel good about myself. If I like the photo. Other (please specify) Question Title * 7. Why do you read blog posts? Because I want to learn more about a certain topic. Because I want to improve areas of my life. Because I’m bored or trying to relax. Question Title * 8. What are some subjects you want to know more about? Career Cooking Finance DIY projects Sports Home improvement Entertainment News Health Other (please specify) Question Title * 9. If you said you’d like to learn more about finance, which of the following areas appeal to you? Budgeting Banking Savings Earning Retirement Other (please specify) Question Title * 10. If you said you’d like to learn more about cooking, which of the following areas appeal to you? Budgeting for food Dining out Recipes Information about food Cooking hacks Other (please specify) Question Title * 11. If you said you’d like to learn more about home improvement, which of the following areas appeal to you? Cleaning Renovations (DIY, etc.) Décor (DIY, etc.) Saving money on your home Other (please specify) Question Title * 12. If you said you’d like to learn more about career-based topics, which of the following areas appeal to you? Resume tips Interview tips How to find the right job How to excel at your current job Other (please specify) Question Title * 13. If you said you’d like to learn more about health-based topics, which of the following areas of appeal to you? Dieting Exercise Stress Mental health OTHER Other (please specify) Question Title * 14. If you said you’d like to learn more about DIY projects, which of the following areas appeal to you? Home improvement Gifts/miscellaneous items Health (at-home remedies) Children’s crafts Other (please specify) Done
