Study: Longer Videos Mean Higher Engagement
- by Alex Weprin , October 31, 2017
Media companies that post longer videos to social platforms like Facebook see significantly more engagement than they do with short videos posted to those platforms, according to a study from
Wochit, which tracks social media videos.
According to Wochit’s Q3 Social Index, videos longer than 90 seconds see 78.8% more …
For more Social Video insights, check out the full report here: https://www.wochit.com/blog/wochit-q3-social-index-social-video-equals-engagement-monetization-publishers/.