FÁILTE FEIRSTE THIAR & FÉILE AN PHOBAIL
IN COLLABORATION WITH
THE MORGAN ACADEMY, SWANSEA UNIVERSITY (with Stevens & Associates)
PRESENTS “Your language, your place” Minority native languages –
A competitive edge for tourism destinations
Thursday 1st August
St Mary's University College
Áras Uí Chonghaile - The James Connolly Visitor Centre
Fáilte Feirste Thiar are delighted to host our annual Tourism seminar in partnership with Féile an Phobail.
This years theme 'Your language Your Place' will explore minority native languages and how they can develop a competitive edge for tourism destinations. We will welcome a vast array of tourism and language experts from across the globe to the heart of Belfast's thriving Gaeltacht Quarter.
This groundbreaking seminar will be led by world renowned tourism expert Professor Terry Stevens. It delivers a blend of local, national and international best practice examples that will inspire those attending to embrace diversity and unlock the social and economic potential of indigenous cultures.
Speakers include:
Harry Connolly, Director, Fáilte Feirste Thiar (Belfast)
Dr Aled Eirug, Director, Morgan Academy (Swansea)
Jill Evans, MEP and Deputy of the Transport and Tourism Committee (European Union)
Margueritte Perkins, Louisiana Council of Cultural Developments (Louisiana, USA)
Willie Cameron (Scotland)
Dr Joanne Willetts (Cornwall)
Jake Mac Siacais, Director Forbairt Feirste (Belfast)
Dr Alan Sandry, Morgan Academy (Swansea)
Liam Ó Cuinneagán, Director of Oideas Gael (Donegal, Ireland)
Neil MacOmish, Board Director, Scott Brownrigg (New York, Hong Kong, Singapore
London and Cardiff)
Dylan Griffiths, Smorgasbord Studio, Amsterdam
Angharad Wynne, Cultural Consultant working with 2019 International Year of indigenous Languages
Gearóid Trimble, Foras na Gaeilge (Dublin)
Patrick Torrent, Executive Director, Catalan Tourist Board (Barcelona)
Ines Gusman, University of Santiago, Galicia (Spain)
Haritz Rodriguez, Blog On Brands (Wales)
Professor Terry Stevens MD of Stevens & Associates (Swansea)
Morning Session
St Mary's University College
Thursday 1st August
9.30am - 12.30pm Affirming Identity: Language as a Competitive Aspect in Global Tourism
09.00 Registration and networking
09.30 Welcome and Introduction – Harry Connolly, Director, Fáilte Feirste Thiar and Board Member Tourism Ireland
09.45 Chair’s Comments - Setting the Scene: Language and Identity – Dr Aled Eirug, Director, Morgan Academy
10.00 Keynote - A European Perspective – Jill Evans, MEP and Deputy of the Transport and Tourism Committee
10.20 Keynote – FrancoResponsable: The French Language in Louisiana – Margueritte Perkins, Louisiana Council of Cultural Developments
10.40 Q&A chaired by Dr Aled Eirug
11.00 Language as a driver of tourism and regeneration – A Panel Session with representatives: Willie Cameron (Scotland), Dr Joanne Willett (Cornwall), Jack Mac Siacais (Gaeltacht Quarter) Chaired by Dr Alan Sandry, Morgan Academy
11.40 Language and the Tourism Shared Experience Economy: Stories from Spain – A panel with: Patrick Torrent, Executive Director, Catalan Tourist Board; Ines Gusman, University of Santiago, Galicia; and Haritz Rodriguez, Barking Blogs, The Basque Region. Chaired by Professor Terry Stevens
12.30 Concluding remarks by Dr Aled Eirug
Afternoon Session
Áras Uí Chonghaile
Thursday 1st August
2pm - 4.30pm
From Theory into Practice- Workshops and discussions
14.00 Welcome and Introduction – Harry Connolly, Director, Fáilte Feirste Thiar
14.10 Gaelic Immersion Learning and the tourist experience – Liam Ó Cuinneagán, Director of Oideas Gael
14.30 Tourism Master Planning Inspired by Deep Meaning in Language: The Case of the Ngati Whakaue Tribal Lands in Rotorua, New Zealand – Neil MacOmish, Board Director, Scott Brownrigg (New York, Hong Kong, Singapore, London and Cardiff)
15.00 Bilingual Branding and Design: The Opportunities – Dylan Griffiths, Smorgasbord Studio, Amsterdam
15.30 Language and Sense of Place by Angharad Wynne Cultural Consultant working with 2019 International Year of indigenous Languages
16.00 Using Irish to Give Competitive Business Advantage -Gearóid Trimble
16.30 Concluding remarks – Dr Aled Eurig, Morgan Academy
