Television as a means of distributing public health information and influencing health behaviours was recognized even in the earliest days of broadcasting, a natural extension of health messaging on radio and film. This paper examines the place health-focused programming held in the United States’ educational television landscape and the role of Dr Richard I. Evans, social-psychology researcher, who sought to use television to influence the behaviours of youths engaging in “risky” activities.

Vinson, E., 0AD. Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming. VIEW Journal of European Television History and Culture, {volume}({issue}), p.{page}.DOI: https://doi.org/10.18146/view.221

Vinson, E. “Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming”. VIEW Journal of European Television History and Culture, vol. {volume}, no. {issue}, 0AD, p. {page}.DOI: https://doi.org/10.18146/view.221

Vinson, E. (0AD). Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming. VIEW Journal of European Television History and Culture, {volume}({issue}), {page}.DOI: https://doi.org/10.18146/view.221

Vinson, Emily. 0AD. “Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour Through US Public Health Programming”. VIEW Journal of European Television History and Culture {volume} ({issue}): {page}.DOI: https://doi.org/10.18146/view.221

1. Vinson E. Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming. VIEW Journal of European Television History and Culture. 0AD;{volume}({issue}):{page}. DOI: https://doi.org/10.18146/view.221

1. Vinson E. Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming. VIEW Journal of European Television History and Culture. 0AD;{volume}({issue}):{page}.DOI: https://doi.org/10.18146/view.221

Vinson E, ‘Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour Through US Public Health Programming’ (0AD) {volume} VIEW Journal of European Television History and Culture {page}DOI: https://doi.org/10.18146/view.221

[1]E. Vinson, “Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming”, VIEW Journal of European Television History and Culture, vol. {volume}, no. {issue}, p. {page}, 0AD.DOI: https://doi.org/10.18146/view.221

<h2>Tele(visualizing) Health</h2> Co-edited by Tricia Close-Koenig, Angela Saward and Jessica Borge This thematic issue of VIEW brings together articles that show how television has been an instrument for, as well as a mirror of, public service and specifically health services. Two approaches to this are featured and teased out. The first approach concerns health communication and campaigns, where information is diffused via television and strengthened or reinforced by visual and filmic means. The second concerns the structures that offer, manage and model norms of health and healthcare services. In introducing elements of the history of health, we hope to draw attention to the intersection of public health and television over the twentieth century, such that thinking about the relationship between them might change our understanding of both. Cover image credit: La journée d'un médecin, réalisé par Nestor Almendros (IPN, 1967). Copyright Réseau Canopé

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Just Say No: Dr Richard I. Evans Efforts to Influence Juvenile Behaviour through US Public Health Programming

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