A congress roundtable, with 7 leading experts discussing treatment approaches, was chunked into a video series and eLearning modules with a 93% pass rate.

Providing peer-to-peer conversation as a podcast series added value, credibility and new reasons for >3,900 HCPs to return to an established platform. 

The faculty-led, patient case study focused eLearning, virtual roundtable and Q&A session, with multichannel teaser video invitations, attracted 10k visits in one month. 

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