Professional Documents
Culture Documents
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Was it written by an unhappy
customer/ stakeholder?
You have come across a post about
TNT? Is the content / tone positive?
Does it contain information
that is incorrect and you know the right
answer?
Is the author a troll?
(someone trying to annoy other people)
Is the posting a rant, joke,
intended to ridicule or satirize?
Is it spam?
(vague text with suspicious links)
You - The People Network - are TNTs
ambassadors on social media. Please feel free to
like our official pages or to share official TNT posts on
your personal pages.
Instructions on how to share official TNT posts:
From the TNT Facebook page to your personal
Facebook page
If you are not a friend of our Global Facebook
page yet, you can like it at
http://www.facebook.com/TNTPeopleNetwork
If you want to share a video or post, click the
Share button
A pop-up screen with the sharing options will
appear
Choose how you want to share the post by using
the drop-down menu. You can choose to publish
it on your own timeline, a friends wall, in a group
or in a private message.
If you select any option other than on your own
Wall, you will be prompted to enter the name of
the friend or group you want to share the video
with
Optional: You can enter a message to publish
with the video / post
Click the Share link button to automatically
publish the post and complete the process
From the TNT YouTube channel to your personal
Facebook- or LinkedIn page or Twitter account
You can follow the global TNT YouTube channel
at http://Youtube.com/TNTPeopleNetwork
If you want to share a video, click on the Share
button
The area below the Share button will expand
with more options
Click the Facebook f icon in the sharing options
pane that appears
Log onto Facebook
Choose how you want to share the video, using
the drop-down menu (you can choose to post on
your own timeline, a friends wall, in a group or in
a private message)
If you select any option other than on your own
Wall, you will be prompted to enter the name of
the friend or group you want to share the video
with
Optional: You can enter a message to post with
the video.
If you have a Twitter or LinkedIn account, you can
also share the post by selecting the Twitter and
LinkedIn icons
Click the Share link button to automatically
publish the post and complete the process
Sharing TNT (campaign) content
However, consider your posts carefully.
Remember that any post or share is likely to trigger
reactions that will comment on TNT and the official
TNT material.
Good to know: TNT videos already have captions
with the official TNT information which will
automatically be shared with the video. Therefore, if
you are uncertain what to say, you can simply share
the video without adding your own comment
What do I do if my network reacts:
It is great if your friends and network write their
personal reaction to a TNT post. But what to answer
if they have a question on TNT? Or when the reaction
is very negative?
Generally, the Social Media DOs and DONTs
apply.
If you are unsure what to say, please check with
your manager or contact:
socialhub@tnt.com
From the TNT LinkedIn page to your personal
LinkedIn page
If you do not follow the global LinkedIn page of TNT
yet, you can click the follow button at
http://www.Linkedin.com/company/TNT/ or any
other official TNT page)
If you want to share a video or post, click the Share
an update button below the video / post
A pop-up screen with sharing options will appear
Choose with whom you want to share the video /
post, using the drop-down menu
You can also choose to place the video / post in
Groups or send it to individual connections. You
will be prompted to enter the name of the friend or
group you want to share the video with
Optional: Enter a message to publish with the video
/ post
Optional: If you have a Twitter account, you can
also share the post on Twitter (by selecting Public
+Twitter)
Click the Share link button to automatically publish
the post and complete the process
From the TNT Twitter account to your
personal Twitter account (retweet)
If you want to share a TNT tweet, click the
Retweet button below the post
Optional: Add a message when retweeting
Share a video as a personal status update on
Facebook, LinkedIn or Twitter
If you want to share a video as a personal status
update, you need to use a link (this can be a bitly
or YouTube link)
On your Facebook, LinkedIn or Twitter start page,
click on Status / share an update / compose new
Tweet
Paste the link in your status update / tweet
LinkedIn and Facebook: A still image of the video
(+the caption/description) will automatically
appear.
LinkedIn and Facebook: Choose with whom you
want to share the post (using the drop-down menu)
LinkedIn : If you have a Twitter account, you can
also share the video there (by selecting Public +
Twitter)
Optional: Enter a message to post with the video
Click the Post / Share link/Tweet button to
automatically publish the post and complete the
process
Sharing TNT (campaign) content
In case of doubt, questions or suggestions,
please contact:
socialhub@tnt.com
More information on Social Media at TNT:
http://expressnet.tnt.com/socialmedia