The State of the Industry: Sports Affiliate Marketing in Australia
The sports affiliate marketing industry has blossomed in Australia with "free bets" luring huge numbers of sports bettors online yet with UK bookmakers (PaddyPower, Betfair and 888Sports) launching in Australia, the encumbent corporate bookmakers face challenges ahead. Whilst global affiliate trends such as transperancy, compliance shape product innovation and real time data drive affiiliate marketing operators decisions, the industry is undergoing rapid change. Learn more from one of Australia's most successful and experienced affiliate, Marc Phillips.
Hear the background behind America's pioneering Internet Lottery program from the man responsible for its implementation, Michael Jones the Superintendent for Illinois Lottery.
Michael will be joining us to speak about how Illinois Lottery has become the first lottery to go online in the US, and the processes that have resulted in the Internet Pilot Program. It has been some seven years in the making and since becoming Lottery Superintendant in October 2011, Michael Jones has moved aggressively to set-up the first system in the US to sell lottery tickets over the Internet.
Hear the background behind America's pioneering Internet Lottery program from the man responsible for its implementation, Michael Jones the Superintendent for Illinois Lottery.
Michael will be joining us to speak about how Illinois Lottery has become the first lottery to go online in the US, and the processes that have resulted in the Internet Pilot Program. It has been some seven years in the making and since becoming Lottery Superintendant in October 2011, Michael Jones has moved aggressively to set-up the first system in the US to sell lottery tickets over the Internet.
Esports Entertainment Group (GMBL) is a licensed online gambling company with
a specific focus on esports wagering and 18+ gaming. The Company holds a license
to conduct online gambling and 18+ gaming on a global basis in Malta and Curacao,
Kingdom of the Netherlands and can accept wagers from over 149 jurisdictions
including Canada, Japan, Germany, and South Africa. Esports Entertainment offers
fantasy, pools, fixed odds, and exchange style wagering on esports events in a
licensed, regulated, and secure platform to the global esports audience at vie.gg. In
addition, Esports Entertainment intends to offer users from around the world the
ability to participate in multi-player mobile and PC video game tournaments for cash
prizes. Esports Entertainment is led by a team of industry professionals and
technical experts from the online gambling and the video game industries, and
esports.
The Social Media Storyteller - Why it is Critical to Tell a Compelling Story...The Chief Storyteller
Learn how to tell the best stories about you and your company online. Engage clients
and prospects quicker. Get them to say, “Wow! I need that” with compelling business
stories and messages shared as you market, sell, and build relationships online. This
session is packed with immediately applicable ideas and tips. We cover the most
important applications today: blogs, email, LinkedIn, Slideshare, Facebook, and Twitter.
Community Livestream and Token Utility Announcement SlidesShingo Lavine
Special Token Utility & Company Update presentation with Ethos CEO, Shingo Lavine, and Voyager CMO, Steve Capone.
https://www.ethos.io/
https://www.investvoyager.com/
Interbet co-founder and CEO Johnny Stark tells us about the newly launched www.interbet.mobi sports betting site and how it takes sports betting in South Africa into the future.
AAC 2017 - Martin Calvert The constantly changing world of searchiGB Affiliate
Martin Calvert, Marketing Director at Blueclaw opens the day with a rich overview of trends in gaming SEO. Drawing on exclusive data and industry analysis Martin will share practical and engaging insight into how the changing world of search is impacting operators and affiliates.
Nick Duddy - NAC 2017: Beyond SEO: Alternative acquisition toolsiGB Affiliate
SEO is the main focus for affiliates in the Nordic region and thus the market has become incredibly competitive.
Alternative acquisition channels are being overlooked which presents a huge opportunity for affiliates that want to take advantage of these. In this session hear from experts using social, mobile, PPC, and Twitch to drive untapped revenues in the Nordic region
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Similar to iGB Down Under - Keynote: Sports Affiliate Marketing In Australia
Esports Entertainment Group (GMBL) is a licensed online gambling company with
a specific focus on esports wagering and 18+ gaming. The Company holds a license
to conduct online gambling and 18+ gaming on a global basis in Malta and Curacao,
Kingdom of the Netherlands and can accept wagers from over 149 jurisdictions
including Canada, Japan, Germany, and South Africa. Esports Entertainment offers
fantasy, pools, fixed odds, and exchange style wagering on esports events in a
licensed, regulated, and secure platform to the global esports audience at vie.gg. In
addition, Esports Entertainment intends to offer users from around the world the
ability to participate in multi-player mobile and PC video game tournaments for cash
prizes. Esports Entertainment is led by a team of industry professionals and
technical experts from the online gambling and the video game industries, and
esports.
The Social Media Storyteller - Why it is Critical to Tell a Compelling Story...The Chief Storyteller
Learn how to tell the best stories about you and your company online. Engage clients
and prospects quicker. Get them to say, “Wow! I need that” with compelling business
stories and messages shared as you market, sell, and build relationships online. This
session is packed with immediately applicable ideas and tips. We cover the most
important applications today: blogs, email, LinkedIn, Slideshare, Facebook, and Twitter.
Community Livestream and Token Utility Announcement SlidesShingo Lavine
Special Token Utility & Company Update presentation with Ethos CEO, Shingo Lavine, and Voyager CMO, Steve Capone.
https://www.ethos.io/
https://www.investvoyager.com/
Interbet co-founder and CEO Johnny Stark tells us about the newly launched www.interbet.mobi sports betting site and how it takes sports betting in South Africa into the future.
AAC 2017 - Martin Calvert The constantly changing world of searchiGB Affiliate
Martin Calvert, Marketing Director at Blueclaw opens the day with a rich overview of trends in gaming SEO. Drawing on exclusive data and industry analysis Martin will share practical and engaging insight into how the changing world of search is impacting operators and affiliates.
Nick Duddy - NAC 2017: Beyond SEO: Alternative acquisition toolsiGB Affiliate
SEO is the main focus for affiliates in the Nordic region and thus the market has become incredibly competitive.
Alternative acquisition channels are being overlooked which presents a huge opportunity for affiliates that want to take advantage of these. In this session hear from experts using social, mobile, PPC, and Twitch to drive untapped revenues in the Nordic region
Tying into our first-ever event in the region with the Nordic Affiliate Conference, this issue of iGB Affiliate looks at the big affiliate networks and consolidators reshaping the affiliate sector in the Nordics and beyond.
For Catena, RakeTech and XLMedia (see roundtable p34-36) the future is all about harnessing the synergies, data and technology that acquired scale brings. We look at the inevitable introduction of PPC in Sweden post the recommended market opening and re-regulation and the impact on affiliates that today generate valuable traffic via SEO from that territory. But as Catena’s Erik Bergman emphasises, the proposed framework is all still some way from being agreed by the politicians, let alone implemented.
We also drill down into the wave of Nordic-led M&A sweeping the sector (p38-41) and provide some expert advice for affiliates considering an exit as dealflow, prices and multiples continue to rise (p42-43).
Steve Lee - LAC 2017 - UX website developmentiGB Affiliate
UX and SEO are on a collision course set to change the search landscape forever. The essence of user experience is well aligned to Google’s ranking factors and as such every affiliate should be incorporating UX into their SEO strategy.
In this session, Steve Lee, the design guru at Crystal Content will demonstrate how affiliates can combine effective UX strategy to see improved rankings and engagement.
Conducting effective user research to understand your customers’ needs
Implementing your findings into effective design and content that will be impactful
Impact of UX on SEO – how are they linked?
Sharon McFarlane - LAC 2017 - Creating meaningful and useful content that res...iGB Affiliate
We’ve all heard it a million times before; content is king. But, what does this actually mean for your business and do you really know how effective your content strategy is? Today, successful content doesn’t mean just throwing as much out there as possible and seeing what sticks. You need to closely relate content to customers’ intent and ensure that it is unforgettably linked to your brand.
There are lessons to be learnt from successful viral content which on the surface can seem like sparks of random creative inspiration but deep down can be achieved by some careful analysis and planning that can transform your website content.
Generate interesting, effective and creative content to improve website traffic and campaigns
Understand the content that resonates with your customers and matches their search intent
Define and promote your brand identity and see results in your ranking
Nick Garner - LAC 2017 - The great 'brand phrase' goldmineiGB Affiliate
It's been talked about before; ranking on brand phrases, but today this strategy makes more sense than ever. Operators are winning more rankings on generic phrases, squeezing out affiliates and forcing you to rethink you rankings game plan.
Why are operators getting stronger and stronger rankings? It's because links are losing their power and the vacuum is being filled with engagement signals. If the new battleground is engagement, how can affiliates be really engaging and earn more money?
Nick Garner, Founder & CEO Oshi Online Casino will demonstrate how affiliates can rank and convert on brand phrases and why for Oshi Online Casino, to do so is win-win for both the operator and affiliate.
Thinking 'engagement first'
Targeting operators who are easy to rank on
How and why ranking on brand is a fair deal for everyone
Lukasz Zelezny - LAC 2017 - Optimising site structure for indexingiGB Affiliate
You can tick all the SEO boxes possible but if the Googlebots can’t crawl and index your site quickly and effectively, it could all be for nothing. Thankfully, there are some essential must-dos that will ensure that you’re helping the bots find your website and index the most useful information for your rankings. From creating a sitemap to optimising your content and even using social media, Lukasz Zelezny will lead you through the best strategies to achieve a well-indexed website.
What does Google look for and what does Google rate highly?
Utilising tools such as Google search console
Internal linking structure
Mobile vs desktop indexing
Jon Epstein - LAC 2017 - Disruptive technologies: AI and the future of market...iGB Affiliate
It's never been a better or a more daunting time to be a marketer. New disruptive technologies are changing how we shop, how we sell and even how we experience our digital worlds. Artificial intelligence, virtual reality, IoT and augmented reality will fundamentally change the landscape for marketers over the next 5 years. And for affiliate marketers, understanding this new landscape will spell the difference between growth and decline.
In this session, Sentient Technologies CMO Jon Epstein will look at new technologies disrupting marketing today, as well as what's on the horizon. The presentation will inform you about key trends you need to stay aware of and discuss the kinds of impacts they could have on how you work and the results you can achieve.
Key trends in marketing technologies to stay aware of
What the impact will be on affiliate marketing results in the future
Harry hugo -LAC 2017 - "Social media doesn’t acquire users”: Why you’re wrong iGB Affiliate
Today’s consumer is increasingly concerned by what happens in their social sphere when it comes to brand recognition, trust and their buying decisions. Affiliates are in an opportune position to be involved with engaged social audiences and as a direct result, increase their customer acquisition and website traffic.
Harry Hugo, Director of the trend-setting social media experts at The Goat Agency, will demonstrate proven examples of how influencer marketing can transform your social media marketing and see genuine results.
Building a social media following that are engaged and vocal
How influencer marketing on social channels creates direct acquisition
Who are your influencers and how to create social influence – industry evidence in action
Gavin flood - LAC 2017 - A picture is worth 1000 words: How to make the most ...iGB Affiliate
Instagram’s over 400m mobile users are highly engaged. They upload 80m photos and like 3.5 billion posts per day. Yet only 33% of marketers are using Instagram vs. 93% for Facebook despite the fact that the average order value for Instagram is €65 vs. €55 for Facebook. This presentation will focus on how to effectively harness the power of Instagram as an acquisition and retention tool.
Utilising high engagement of users on Instagram where you can compete with big names
Creating visual content and growing a relevant following
Paid media options and tools – strategy to implement and what to avoid
Tal ron drihem and co - LAC 2017 - Clarifying the situation: Legal responsibi...iGB Affiliate
This year has already proven that the forex and binary industries are not about to stabilise from a regulatory point of view.
Leading Financial and Gaming Attorney Tal Itzhak Ron, Chairman and CEO of Tal Ron, Drihem and Co. will present a hands-on workshop to provide clarity over recent developments and uncertainties.
What is happening in the global binary options regulation space?
Are affiliates legally liable to brokers' issues with traders?
Content and "Character" Affiliates and deceptive marketing
Court rulings you should know about
Affiliate and IBs responsibilities comparison
Roy sebag - LAC 2017 - FinTech affiliatesiGB Affiliate
FinTech was the buzzword for 2016 and has experienced undisputed growth internationally. Every country, every region, every culture needs better, more efficient and more affordable options for spending and saving. And now, financial trading is starting to collide with the growing industry of FinTech. With innovative and disruptive solutions crossing over, how can we expect new financial technologies to impact the industry?
Quality offerings which don’t discriminate and offer true value must be the pillar in which the technology is built around. To demonstrate how this can be achieved, Roy Sebag, CEO of one of the fastest growing FinTech companies Goldmoney discusses how affiliates can apply the same practices to their own financial businesses and what opportunities lay ahead.
What can we expect from the role of FinTech in the future?
How can the core aspects of FinTech and gold offer opportunities for affiliates?
How will FinTech and gold shape the financial industry in the future?
Natasha longon - LAC 2017 - Data protection regulations: Are you at risk?iGB Affiliate
Following the recent crack-down from the Information Commissioner’s Office on affiliates regarding the use of personal data in marketing campaigns, it has never been more important to ensure that you know what legal standards you must adhere to. This session will provide the legal insight to ensure that your data use is not putting you at risk and that you’re protected for the future.
Managing users data according to legal standards
Terms around emailing and using data
Key measures all affiliates must have in place
Christoph C Cemper - LAC 2017 - Link building & off-page SEO for 2017 and bey...iGB Affiliate
Google Penguin changed SEO forever. Before April 2012 you could easily buy a ranking position but that time is long gone. The Google Penguin spam filter is now part of Google’s core algorithm and works in real time. You need to keep an eye on your link profile and start building high-quality links.
Google confirmed that links are in the top two ranking factors, alongside great content. Therefore, you need to be able to structure your SEO efforts with the intention of creating sustainable and quality links for 2017 and beyond.
Why links are an integral ranking factor and will always be
How links are not all the same
The best sustainable link building methods
Judith lewis - LAC 2017 - Walking hand in hand: Combining PR and SEOiGB Affiliate
A joint PR and SEO strategy can help your website strike gold. Having a strong online brand reputation will only ever grow your link acquisition without introducing any black-hat tactics. However, many affiliates can ignore PR as a “nice to have” rather than a “need to have” which instantly rules out some effective wins for your SEO goals and the opportunity to grow your business from a website to a brand.
Andy Bar, Head Yeti at leading PR and SEO agency 10 Yetis, will demonstrate the fundamental tools and real results that can be achieved by a united PR and SEO front.
What kind of campaigns work (ideas and themes)
How you can fast track the volume of links
How you can compete with bigger brands
Take away of 10 practical tips
Erik bergman - LAC 2017 - Time to say goodbye: How to plan an exit strategy f...iGB Affiliate
Many affiliates work towards an ultimate goal of selling their business to achieve a higher financial reward for their hard work. To successfully do so requires a thought-out exit strategy, attractive growth and an understanding of what buyers are looking for.
This session will provide an insider’s guide to successfully selling your business from the first steps you need to take right through to the final signing on the bottom line.
Increase business value and identify most valuable assets
Common pitfalls and challenges
Understanding if and when exiting is the right strategy
Corey Padveen - Advancing your mobile strategyiGB Affiliate
Mobile has for a long time been high on the agenda with mobile user statistics growing every year as our online habits continue to change. Google have just upped the stakes again by announcing the launch of a new mobile search index which will prioritise mobile search.
Mobile can no longer be an afterthought for a business or marketing strategy. From responsive websites to creating mobile specific content, there’s a lot to think about to win the mobile race.
What does the new mobile search index mean for your mobile and desktop site?
Speed vs content rich – where should the priority be for mobile?
AMP pages for increasing ranking
Welcome to the LAC issue of iGB Affiliate! This is the time of year when we map out the opportunities for the 12 months ahead, in both established and emerging channels. From PPC to social video, from voice search optimisation to brand phrases, our expert contributors have it covered. Another essential read is our cover article on increasingly pervasive negative SEO tactics.
The same focus on actionable insights also informs the refreshed conference format at LAC, reorganised as themed tracks rather than by industry. This cross-fertilisation of ideas and bringing together of delegates working in the igaming and financial spaces reflects the real-world experience of today’s affiliate now working across multiple sectors, one of the many key findings of the inaugural iGB Affiliate Survey. Look out for the red speaker boxes at the end of articles for when and where to catch some of our expert contributors during the LAC conference.
This issue, titled "Mobile takes centre stage", discusses Google's long-anticipated move to mobile first. We give you the information you need to know to keep your marketing efforts up to date with Google's latest shift.
We also discuss the ICO letter to UK affiliates, how affiliates could benefit from a potential TV advertising ban and the regulatory changes that are causing a stir in the FX and binary sector.
Social media is no longer experimental, it’s fundamental. Despite mixed feelings about the field within affiliate circles, the incorporation of Google+ and +1 into SERPs and the imminent introduction of real-money gambling to Facebook are gamechangers. Being competitive in today’s global economy hinges more than ever on the ability to acquire and retain customers using social marketing tools.
•Learn how to get started and drive traffic
•Facts and figures about the networks and the communities
•Conversion and tracking
•The effect of social media on PPC and SEO
•Maximising content generation
•The difference between broadcasting and engaging
•Identify and use your influencers
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.