The Bachscore: NBA players choke under pressure, researchers confirm

Vince Carter Rick Scuteri Suns.JPGLast year in Game 2 of the Eastern Conference Finals, Orlando's Vince Carter missed two free throws with 31.9 seconds and his team trailing by three points to Boston. He was 84 percent from the line during the regular season.

With 15 seconds left, standing at the line with their team down by one, do NBA players crack under pressure? Or do they rise to the occasion?

They're more likely to choke -- that is, shoot 5-10 percent worse than normal -- according to a paper by three academics in economics published this month in the

.

Graduate student Zheng Cao and professor Daniel F. Stone at Oregon State and professor Joseph Price at Brigham Young analyzed NBA free-throw data from the 2002-03 through 2009-10 seasons.

Some of their findings are somewhat intuitive, such as performance declining as pressure increases, and choking being more likely on the second of two free throws after the first shot is missed.

Other findings are more surprising.

  • Shooters who average 90 percent from the line performed slightly
  • The choking effect is not significantly influenced by being in the playoffs.
  • Performance does not decline at all in the last 15 seconds when the score is

Rachel Bachman's look at issues, trends and people behind the games.

"That is surprising given the other results," Stone said via e-mail. "Maybe players think the pressure is relatively low, since even if they miss, the opponent has to score to win....

Or it might be related to the behavioral economics theory of loss aversion -- that losses are, in a sense, especially painful, and people really want to avoid them.


"When (the game is) tied, shooters may only think of gaining a win, which is low pressure. For other scores, they might mainly think of avoiding a loss, which would create higher pressure."

Another possibility, Stone said, is that the tie-score result is an anomaly of the data.

The recent paper is an expansion of, and uses different methods than, a 2009 study by other researchers that also found a choking effect -- and that ties were an exception.

Stone and Price are no strangers to analyzing NBA data. They also collaborated on a 2009 paper that alleged NBA referee bias, which NBA brass denounced but which gained credibility recently: It will be published in the Journal of Economics and Management Strategy.

-- Rachel Bachman
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