Google Analytics for Beginners

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Workshop Zoom Link: http://bit.ly/s21zoom

Since everything is online now, it is very important to understand your audience and set up a strategy for the success of your website. This is where Google Analytics comes in.

Google Analytics provides you with free tools to track and analyze data about visitors on your websites. This workshop will walk you through how to create an account, implement tracking code, set up data filters, goals and campaign tracking, and analyze basic Audience, Acquisition, and Behavior reports.

This is the first workshop in a three part series that will lead up to the preparation of taking the Google Analytics Individual Qualification Exam.

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USC Email *

Undergraduate or Graduate Student? *

Undergraduate

Graduate

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Year *

1st Year

2nd Year

3rd Year

4th Year

N/A (only select if Staff / Faculty)

Annenberg Major *

Which session will you be attending? *

Tuesday, March 30, 1pm - 3pm

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