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1 | 2012 Editorial Calendar | |||||
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3 | www.lightboxcollaborative.com | |||||
4 | INSTRUCTIONS IN BRIEF: Download a copy of this document and use it to create a customized 2012 Editorial Calendar for your organization. Add calendar hooks, program milestones, events, and other important dates that your organization can leverage for successful communications in the rows labeled "Your Hook." Use the information in the multiple tabs in this Editorial Calendar to map out your communications work plan in the year ahead. Each tab in this Editorial Calendar contains LightBox Collaborative's ideas on 2012’s opportunities for your organization to get coverage, as well as other red-letter dates to help spark your own creativity. | |||||
5 | We hope you find this 2012 Editorial Calendar helpful. Let us know what dates you think others should have on their radar -- and share tips about how you customized your Editorial Calendar -- by commenting on our blog post at: | |||||
6 | http://lightboxcollaborative.com/2012_editorial_calendar | |||||
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