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Topic: DC’s New Logo and sex and violence news report. (Topic Closed Topic Closed) Post ReplyPost New Topic
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Mark Haslett
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Joined: 19 April 2004
Location: United States
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Posted: 13 January 2012 at 6:25pm | IP Logged | 1  


"Peeling the Band-Aid off slow... So the hurty lasts!"
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Carmen Bernardo
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Joined: 08 August 2006
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Posted: 13 January 2012 at 6:30pm | IP Logged | 2  
David Braun said it best.  "Fugly."
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Darren De Vouge
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Joined: 04 December 2004
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Posted: 13 January 2012 at 6:32pm | IP Logged | 3  

Seems appropriate that they would make a logo that looks like a band-aid...they shoot themselves in the foot often enough.
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Darren De Vouge
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Posted: 13 January 2012 at 6:36pm | IP Logged | 4  
Maybe Marvel's next logo should be an arm in a sling.
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Aaron Smith
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Joined: 06 September 2006
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Posted: 13 January 2012 at 7:28pm | IP Logged | 5  
How disgustingly bland.
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Brad Teschner
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Joined: 01 June 2005
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Posted: 13 January 2012 at 7:59pm | IP Logged | 6  
reminds me of the Indiana Pacers logo.
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Joe Hollon
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Joined: 08 May 2004
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Posted: 13 January 2012 at 8:48pm | IP Logged | 7  
I was very surprised when DC switched to the previously most recent logo and it took a long time for me to warm to it.  I think this one is horrible and I really can't imagine it ever looking okay to me.  The one with the dark black circle and stars around it is my favorite. 

Edited by Joe Hollon on 13 January 2012 at 8:48pm
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Kip Lewis
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Joined: 01 March 2011
Posts: 2880
Posted: 13 January 2012 at 11:28pm | IP Logged | 8  
All DC logos have been weak. But this one? If you didn't know that it
was "D" being pealed back, you wouldn't know what it was.

(BTW, why do they call the previous logo a bullet logo? Nothing about
it, makes me think bullet.)
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Steve D Swanson
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Posted: 14 January 2012 at 12:20am | IP Logged | 9  

Kip, I always thought it was called that because it looked like the back end of a bullet.

But I could be wrong, just a theory.
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Paul Kimball
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Joined: 21 September 2006
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Posted: 14 January 2012 at 3:05am | IP Logged | 10  
Somehow they've made a logo that represents fun...not fun. Very corporate
and unexciting.
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Peter Martin
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Joined: 17 March 2008
Location: Canada
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Posted: 14 January 2012 at 5:22am | IP Logged | 11  
Weak. I always preferred the black and white bullet to the swoosh, but now I kind of like the swoosh. This new one looks like the company should make plastic transparencies or maybe locks.
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John Byrne
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Joined: 11 May 2005
Posts: 132374
Posted: 14 January 2012 at 7:19am | IP Logged | 12  
Breaks the number one rule pounded into me back in Marketing class: without the "DC Comics" printed under it, an unfamiliar viewer would not immediately recognize that it says "DC".

I certainly hope they spent a lot of money on this!

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