30 Days of Live Strategy - Feedback!

	A	B	C	D	E	F	G
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2		Challenge	Problem	Insight	Edge	Strategy	Feedback
3	1	SELLING BRITNEY SPEARS MUSIC TO CEOS	CEOs have outgrown their party-stage	The higher up we get, the closer we are to breaking down	Her music's guilty... but cathartic. If Britney made it through 2007, you can make it through this workday.	Show that Britney's music helps you break it down in a breakdown	I love your work and think your strategies are smart - however this one does feel exploitative and not very sensitive to Spears' situation around mental health, as well as all the recent stuff we've seen around the #freebritney movement. If you were to do this again but in a more inclusive way, how would you approach? Thank you :) P.s I've shared your thread on Linkedin but couldn't find you to tag.
4	2	SELLING FILIPINO FOOD TO WESTERNERS	Filipino food isn’t as spicy or exciting as other Asian cuisines.	Intimidating foreign cuisines can push us too far out of our comfort zone	Filipino food is comforting, welcoming and accessible - just like Filipino culture	Show that Filipino food makes you feel at home in a foreign cuisine
5	3	SELL “FANCY PLANTS” TO NEW PLANT OWNERS	Beginners won’t spend cash out more than they need to for plants	We buy plants to bring life in our homes, but we often end up with dead plants instead	Workshops. Care cards. Fancy Plants gives you the expertise you need to keep your plants healthy	Show that Fancy Plants keeps your live foliage alive
6	4	SELL “VX BRISTOL” TO NON-VEGANS	Vegan food seems bland and boring	Vegans are punks - rebelling against the system, fighting climate change. so on	VX is Vegan Junk Food - with delicious desserts that are good for the planet (and bad for you).	Show that VX is rebellion you can taste
7	5	SELL HUEL TO NON-USERS	Huel is bland, spiceless, tasteless	Food's meant to spice up life, but preparing it takes up time from what matters	Huel is fast, no-fuss, so you can spend time chasing the things that truly excite you	Show that Huel lets you find real spice, outside the kitchen
8	6	SELLING "THE FINANCIAL DIET" TO NEW VIEWERS	The Financial Diet is drowned out by click-baity, loud finance Youtubers	Personal finance is scary enough as it is... but all the aggressive advice makes it harder	The Financial Diet is accessible, judgment-free, in "a way that doesn't make you want to curl up in a ball and cry. "	TFD is personal finance as self-care
9	7	SELLING INSECT HOTELS TO SUBURBAN MUMS	Mums want their gardens to be pristine, perfect - everything bugs aren't	Mums want their kids to get out and play... but perfect gardens make terrible playgrounds	Bugs don't just help improve plant life, they're also irresistible attractions for kids	Show that insect hotels make your gardens come alive (for you and your kids)
10	8	SELLING CRICKET CRACKERS TO BODYBUILDERS	Insects are gross... and a little scary	They're pushing themselves in the gym, but staying safe in the kitchen (chicken breasts, broccoli)	Cricket Crackets are jampacked with scary amounts of protein... for anyone brave enough to try them	Show that Cricket Crackers aren't just a source of strength, but a test of strength too
11	9	SELLING YOGA TO BODYBUILDERS	When you're contantly focused on attacking the next PR, yoga feels like a weak step back	The stronger you get, the more fragile you become. Bodybuilders are glass cannons - a single injury can set you back months	Yoga is a muscular activity - it stabilises and balances your muscles to protect you from injuries	Show that yoga is your armour in the fight for the next PR
12	10	SELLING POST-ITS TO OFFICE WORKERS	Modern work happens on organised screens, not on messy pens and paper	We think in boxes - spreadsheet cells, powerpoint slides, phone screens. No wonder we're all thinking the same.	Real creativity is messy - Post-its let you switch things up, make a mess, and come up with something new	Show that Post-its let you think outsitde the digital box
13	11	SELLING POST-ITS TO OFFICE WORKERS (V2!)	Screens let you do much more with your ideas than pen and paper - they let you illustrate, share, etc .	Screens help embellish your ideas - but they also let you hide weak ones behind corporate kerfluffle and jargon	With Post-it's, you're forced to make your ideas short and simple - just like all great ideas should be.	Show that with Post-its, there's nowhere for your ideas to hide
14	12	SELLING COMMAND HOOKS TO NEW GRADS	We're expected to start decorating like adults, but we're scared to fuck our walls up	Our rooms should reflect who we are - if our lives are in flux, why shouldn't our rooms be too?	Command hooks let you get the hang of decorating, without worrying about your mistakes sticking	Show that command hooks keep you off the hook when you screw things up
15	13	SELLING THE ALBATROSS CAFE TO OFFICE WORKERS	Albatross cafe faces huge competition - Starbucks, Costa, and other local chains	We're expected to chill in cafes, but so many are crowded and loud	Albatross cafe's quiet, and opens till the late hours when most people have gone home	Albatross Cafe is a quiet place to roost
16	14	SELLING D&D TO VIDEO GAMERS	Roleplaying games (RPGs) like D&D lack the immersive graphics of video games	We love immersing ourselves in the world of the game, but we also can't stop nitpicking it	In RPGs like D&D, you get to decide the characters, the story, the monsters, the levels, - everything	Show that D&D lets you be the game designer
17	15	GET KPOP FANS TO STOP ONLINE PIRACY	In the quest to be "true" fans, they need to get access to their idols' content before anyone else	They love hating on bandwagoners and "fake" fans... but stealing content from their idols means being a fake fan yourself	Buying directly from your idols means you're supporting them and proving your worth as a true fan	Show that pirates are fake fans
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