Practice Guide
Behaviour Change Communication during Crisis
Tips, recommendations and templates for nonprofit organisations in response to COVID-19
Part One
Communication about health behaviours
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Part Two
Mobilization of resources
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Part Three
Crisis communication plan
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Part Four
Building an internal communication strategy
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Part Five
Remote work setup
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Part Six
Behaviour change resources
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The Practice Guide was developed by
M.Sc., Ph.D.
Communication expert for social and behaviour change


Anastasiya Nurzhynska
Media manager and behaviour sciences researcher and co-founder of the Creative Lab and Platfor.ma online magazine
Maria Fronoschuk
Production – Platfor.ma, creative lab and online magazine
The project is funded by the European Union.
The contents of this material do not necessarily reflect the official position of the European Union. The authors are solely responsible for the information contained in the material.