Sula Vineyards hosted its 10th Edition of SulaFest at Nashik, and MindShift Interactive created a digital marketing outreach based on the findings of our last 5 years of managing the Festival. With engaging content, throwbacks, artist bytes and previews to what was coming up, ticket sales were aplenty. MindShift Studios covered the event live with innovative usage of photography and micro videos, making the fest goers generate more user-generated content and the one's missing it crave it even more and make it for the next 2 days of the event.