+5% Conversion Rate in leadgen and ecommerce campaigns
604% ROI of savings generated over the investment in fraud prevention
Trusted by the world’s most iconic and fastest-growing brands
Opticks is a crucial piece of our customer acquisition strategy. Since implementing Opticks, the
number of fraudulent acquisitions has decreased significantly and our average customer
engagement has greatly improved
-11 p.p.global invalid clicks
Evgeniy Skotsenko
VP Marketing
We take our partnerships with mobile carriers very seriously. Opticks analyses our traffic in
real time, allowing us to cut fraudsters before they result in fake conversions for our
customers. This has improved our business relationships
4370%ROI
Nuria Campa
Marketing Manager EU
In our business, we receive a big variety of traffic from different sources. Opticks has
significantly helped us to identify fraudulent sources, reduce time-consuming manual checks and
supported our team to optimise the work flow with our partners.
+4 p.p.conversion rate
Frauke Gewering
Marketing Manager
As Premium Self Serve Platform, Pushground needs to carefully take care of the traffic quality
we sell to our advertisers. We use Opticks to bring the cleanest traffic by detecting the
fraudulent sources before it gets to our users.
-2.8kinvalid clicks
Danelia Rios
Head of Supply
Opticks has enabled us to monitor the health of the traffic sent by publishers in real time.
Plus, it also has offered us a greater control to monitor and block unwanted traffic. The
dashboard itself, and customizable reports work like cherry on top of the cake for our business
operations.
-47 p.p.global invalid clicks
Huawei
Operation Manager
Thanks to Opticks, we’re now able to make better strategic decisions, based on valid data
collected across all our advertising channels. From the beginning, we've directly seen our paid
campaigns improve automatically. We can now identify invalid traffic before it impacts our
campaigns, and prevent paying out for fake clicks.
-13 p.p.invalid clicks in Google
Laura Casado
Performance Global Manager
The platform fueling today’s high-growth marketing teams