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The Serious Guide to Joke Writing: How to Say Something Funny about Anything

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How To Write Jokes for Fun & Profit This comprehensive joke writing masterclass has been devised for beginners and experienced joke writers alike. The techniques you will learn can be used again and again to write funny and original material for: Stand-up comedy; Speeches; Political satire; Monologues; TV, Stage & radio; Witty articles & blogs; Comedy sketches; Sitcom scripts; Cartoons & Comic-Strips; Business Presentations. You hold in your hands the key to unlocking your inner comedy genius. When you read this book you will discover... * Simple yet powerful ways to write hilarious material on any subject * Insider tricks professionals use to get going and keep going * Where jokes really come from and why this makes writing easier * Techniques for creating simple puns and wordplay for laughs * How to tap into a continuous stream of comedy consciousness * Creative tools such as Joke-Webbing and the Hadron Joke Collider * How to mine newspapers and headlines for topical comedy gold * Ways to take jokes in weird and wonderful directions with surrealism * How to hone your jokes to maximise laughs and minimise memorisation If you want to write comedy of any kind this book is for you...

212 pages, Paperback

First published November 1, 2010

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Sally Holloway

15 books3 followers

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5 stars
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150 (39%)
3 stars
76 (20%)
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22 (5%)
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8 (2%)
Displaying 1 - 26 of 26 reviews
Profile Image for Faith Jones.
Author 2 books47 followers
January 11, 2022
A reminder that behind the scenes these people work through a tough barrier with frantic desperation, determination and can only keep their jobs if they produce consistently original ideas by unforgiving deadlines. Then they can flick out that hard won product in public, the witty catchy line, as if they had put in no effort at all and are naturally brilliant. The reality is they do have a quick mind already but that isn't good enough until they work hard at it. The funny business clearly is no laughing matter.
Profile Image for Chris.
40 reviews2 followers
April 16, 2012
Anyone who thinks that they are going to get the answer to how to become a great stand up/writer in an instruction manual is a fool. This book doesn't have the golden secret about how to be a comic, no book does. What it is very good for though is providing various writing exercises and disciplines to help get your creative juices flowing when the alternative is to just stare at the blank screen/page. I have used a number of the exercises in here a number of times. Even when it doesn't lead to much in itself, the process of writing ANYTHING gets the mind working and it can be amazing what comes to you later on.

A criticism of the book I have heard before is that the process presented can be quite sterile, producing solid comedy writing, certainly, but not having anything of the person in it. The book is intended mostly from the position of those writing to order for papers, TV, radio, etc, and in that end it is very good. Wannabe stand-ups shouldn't ever think the writing exercises presented here are the beginning and end of the process, otherwise they will just churn out soulless observations repeated a hundred times over by other comics. If however you see this as a supplement to your existing writing methods, you could be on to a winner.
16 reviews2 followers
April 18, 2013
I write topical comedy myself (as a poet- it does count-honest) and recognised many of the methods Holloway uses here. She explains them so well- and has structured and refined them- that I found her methods really helped me out of a fallow period. I also like how she uses real life examples from classes she's taught (and is obviously a natural and passionate teacher). Highly recommend as a guide to anyone interested in joke writing or in how jokes work.
Profile Image for Craig.
8 reviews26 followers
April 7, 2013
I'm not sure anyone serious about entering the world of stand-up (or other comedy writing) would necessarily be reading this book. But then that isn't the only audience that may find it interesting. Even as an 'fascinated audience member' it can be fun to think a bit further about what kind of processes a comic *may* have used to get to the joke you've just seen on stage.

Holloway presents a series of practical methods and exercises that may assist you in the writing process. Starting with Puns and wordplay (including exercises going through newspaper stories selecting interesting words and working with them) through allowing your brain some time-off for 'background processing' and then creating 'joke webs' (mind maps and word association based on a topic). The 'colliding' of these webs is probably the final practical exercise that doesn't necessarily rely on a particular 'talent' - whereby the creator of joke maps attempts to join two ostensibly unrelated maps to find common ground to riff on.

It is after these chapters that it really becomes clear that even with a series of step by step actions to take there still needs to be an element of experience, talent, magic (whatever you'd like to call it) in the mix. Surrealist inquisition (looking at the problem from a diverse variety of positions) and 'Honing' (to a much stronger extent) rely upon the joke author creating a rhythm, timing, framing and elaboration/extension of the joke to make it something that would stand up for use with a general audience.

Of course the performer would also require a charm and stage presence. Tim Vine, for example, relies heavily on puns.. but the reason they work is his delivery and mixing them up with surrealist songs and skits not what could be described as rather basic puns.

Holloway ends with a case study of her own whereby she, in diary style, describes her involvement in writing a routine for a corporate gig.

Interesting and worth a read perhaps more so as a means of directing creativity in any form not just joke writing. Will you be the next Jimmy Carr or Sarah Millican? probably not but you'll be armed with a few techniques to get you on your way.
Profile Image for Alex.
11 reviews14 followers
February 5, 2015
I come back to the techniques in this book again and again.

The thing about writing jokes is that you can't just sit around waiting for a great joke to jump into your mind. Writers who depend on comedy in their writing need to have a set of tools by which we can produce jokes "to order" about any topic.

This book is structured around a workshop which Sally Holloway gives to stand up comics to hone their joke writing skills.

It provides a great, usable toolkit for joke production.

The only warning I have about this book is that after reading it, I became obsessive about finding jokes in everything! This went on for several months, until my girlfriend told me to cut it out. Every newspaper article, radio bulletin or random comment by a friend became a potential mine of joke possibilities.
Profile Image for Rasheed Lewis.
79 reviews3 followers
July 30, 2022
Joke writing is joke thinking, and joke thinking is going places that are mentally scary and putting your thoughts on the line

I've been spending most of my YouTube watch time listening to old broadcasts of Opie & Anthony and Tom Snyder's Late Late Show. Comedians are always considered bottom of the barrel when it comes to pop culture influence, but so many pivotal moments in especially recent American history was the result of some shock jock antic:

Trump's tramps
Weiner's weiner
Proud Boy ploys
Fake News blues
The destruction of the family unit

Society truly stands on the back of giants.

As for the book, most of the jokes were unfunny to me, but my sense of humor was shaped by complete garbage like Drawn Together and MadTV. The references are also very British. One of the exercises, I had to look up who the hell Carol Vorderman was, to make a joke about Amy Winehouse misreading "math show" for "meth shop."

The quotes by entertainers throughout the book, though, were definitely inspiring.

To live a creative life, we must lose our fear of being wrong. - Joseph Chilton Pearce (p.128)


...whoever that is.

The great thing about human nature, I find, is that we're naturally funny, especially when interacting with others. You can find laughs in anything one would otherwise assume to be boring, for instance, in a political call-in show, an Orthodox vs Catholic debate, and even a eulogy. I've always thought God is a comedian.
Profile Image for Derin K.
301 reviews6 followers
April 27, 2023
This book was recommended to me by a fellow aspiring comic. I don’t know what I eventually want to do in the comedy space, but it’s always been something that draws me and one day I may hit up an open mic to try performing a five-minute set. I liked that this book was so practical. Each chapter has easy to digest information that makes the process seem less daunting. Holloway tells the reader to “just start” at several points in the book and encourages them to be okay with not being great at this (not even if you’ve been at it for a while), but she also includes bite-sized exercises that make “just start”-ing immediately possible. Some examples were hard to understand—either because of how outdated they were (some of the sex and sexuality stuff was not it and I was visibly cringing) or because of how British they were. But I will boldly say that I had an idea for a bit within an hour of picking this up, so I can only imagine what I can come up with if I truly do put into the time and effort, as the book encourages. Overall, a super helpful read that I can see myself revisiting time and again.
Profile Image for Bobby Den.
92 reviews
February 17, 2024
This book is very good at providing various writing exercises and disciplines to help get your creative juices flowing. It starts with almost like a 'crawl walk run' type of introduction to different forms of comedy and introduces us in an order to:
1. Redefinitions & Puns
2. Topical joke writing
3. Character comedy
4. Surreal comedy

Along the way it offers us a range of methods such as:
- Joke webs: Basically mindmaps for jokes
- The Hadron joke collider method: This one comes down to bashing together two opposing subjects to create jokes between two previously unrelated subjects
- Stream of consciousness: This one is the opposite of the precious more analytical methods and you would just start speaking or writing freely on a particular topic. Let your thoughts roam free.
- The surrealist inquisition: This one is about finding new angels on old and well-worn topics and you'll start asking yourself surreal questions such as 'Describe the topic to aliens'.

In between all the various method, the book also talks about leveraging your unconsciousness adequately and building in breaks between writing for walks, exercise, and sleeping. But regardless of all the exercises and ways of coming up with jokes, it does remain hard work
Profile Image for Rich B.
531 reviews16 followers
April 30, 2021
An easy to read and follow guide on how to start or get better at including humour in your writing. Written in an informal chatty style, it never gets too serious (despite the title). There’s plenty of examples and exercises you can use.

Some of the joke examples are obviously based on cultural references from when it was written back in 2010, and it’s very UK centric. Some jokes might not make sense if you don’t know UK culture.

But, the explanations of the difference exercises and approaches are clearly written, the tools she suggests are genuinely helpful. It’s a good read to find out more about joke writing if you’re interested in this topic. There’s a lot of enjoyment you can get out of clever word play and colliding ideas together to make them funny.

I liked that she also stressed that it’s a skill you have to work at to get better at, and there was a good range of examples, not all of which made me laugh, but enough of them did to make it a fun read.
Profile Image for John G..
222 reviews18 followers
March 4, 2018
I enjoyed the enthusiasm and energy of the author, joke writing and joke telling are near and dear to my heart and this is a good addition to one’s comedy toolbox. She presented several different methods of writing jokes, but there are others. I have a totally different method of writing jokes and a different tone of humor though. I gained some valuable insights into the origins of jokes and the creative process. Hmm, maybe I should do my own workshops and joke book?
Profile Image for Joe Jaffa.
33 reviews4 followers
April 30, 2020
As a comedian, I read a lot of books on writing comedy. This is by far the best one. So many different strategies for how to write and exercises. The fact that Sally Holloway writes it through a course she taught is striking at first, but works tremendously. Makes it feel like you're really there! I'm Serious. (pause for laughs.)

No, but honestly, I'll definitely be returning to this book whenever I feel stuck.
Profile Image for Colin Cerniglia.
Author 3 books3 followers
July 15, 2022
I loved the setup of this book. Each chapter was about a different joke-writing function. And each chapter had multiple actionable examples of how to best write a joke. It's really amazing how difficult it actually is to be good at writing jokes. But the author provides the template to be successful. I read this book to introduce humor into my writing, not to become a stand-up comedian, and I still found it extremely valuable.
December 16, 2018
Practical useful advice about joke writing

Enjoyable, humour and liked that it’s broken down into sections with clear examples. Easy to refer back to. Helps you to believe that if you put the work in you will see the results!
Profile Image for Tasnim Rifat.
15 reviews10 followers
September 16, 2019
ফার্স্ট দুইটা চ্যাপ্টার ভালো। বাকিগুলা এতো কাজের লাগে নাই।
Profile Image for Andrew Jack.
2 reviews1 follower
April 3, 2021
Good notes and wider applications to the general creative process
Profile Image for CJ Francis.
42 reviews9 followers
February 26, 2024
Book 9 of 2024.

Incredible how such a useful and interesting toolkit for creativity in the realm of comedy could have just that many unfunny jokes.
3 reviews1 follower
August 27, 2021
Very awesome exercises

This book really should be the foundational text for any joke writing class. As a matter of fact, it works for all writing!!
300 reviews17 followers
June 2, 2016
The author, a former standup, teaches classes on joke writing and makes her living as a joke writer for hire. She offers several exercises aimed at generating jokes on various topics. She doesn't spend a lot of time on generating the topics themselves, which is covered in other books. Other authors advise listing things you dread, hate or are embarrassed by and making those your starting topics. I have yet to write a real joke, as such, but these exercises give me more tools to use in the quest for being funnier. It's a framework, which is what I wanted. Her examples were less funny than in some other comedy writing technique books I have read. Funnier examples would have enhanced her credibility and my reading enjoyment, which would have led me to rate the book.more favorably.
36 reviews2 followers
February 11, 2021
Very useful

I'm just a fiction writer but I was curious about this title and found the techniques within very interesting. As i read through, i filled up several pages of my notebook with ideas, and i can't wait to coax more ideas out using these methods.
Profile Image for Soriano Guy.
3 reviews3 followers
October 3, 2022
No dudo que este libro haya sido útil en su momento, pero ya ha sido superado por el tiempo. Esta obra centra la mayoría de su atención en los juegos de palabras y la resignificación de éstas, dándose de frente con la tendencia actual que rechaza este tipo de chistes (¿o sería mejor llamarlos dad jokes?) en favor de una escritura más personal que basa su gracia en la identificación con el comediante y su sentir.

Aunque no lo recomendaría, tampoco lo descarto del todo, pues su escueta sección dedicada al humor surreal es útil sin duda alguna y un añadido del que carecen otros tratados de escritura de comedia.
Profile Image for Melissa.
6 reviews4 followers
February 7, 2014
I've always had a hard time seeing myself as funny rather than amusing. A TV writing and improve class later, I'm angry for short-changing myself. I'm absolutely novice at joke writing, though, so I bought this book to sort of figure it out. The advice and exercises she offers here are quite excellent. The examples are also extremely helpful if you don't fully understand. Some of the references she makes may not translate because they pertain to Britain, but Google will help with that.

I highly recommend this book to anyone looking to get started in joke writing.
Profile Image for Mark Speed.
Author 16 books81 followers
January 29, 2014
Sally is a professional comedian, who made it to the top - both nationally and internationally. I know from female friends on the circuit that it's quite a bit harder for women. A friend of mine has been on one of her joke-writing courses and learnt heaps. Sally's done a great job of distilling her decades of experience into a book that's well-written, accessible for people at all levels, and is easy to use as a quick-start reference for when you're in need of help.
Profile Image for Ed.
93 reviews3 followers
August 28, 2014
Great practical guide to writing various forms of comedy. I really like the way the book is divided between theory and practical exercises. It's given me yet another method to come up with various ideas for a variety of scripts I've been involved in. I've had this on my "reading" list for awhile, because it's not the type of book you just read through. You read it, then you refer back to it often.
Profile Image for Miguel Trujillo.
1 review3 followers
October 3, 2013
This book was great. I am reading it a second time. I loved the techniques the author described to write jokes. So creative and fresh.
Displaying 1 - 26 of 26 reviews

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