Posted: 2022-10-01
Implementing Conversion Tracking for a campaign may cause technical problems for affiliate marketers but not using a Postback URL for tracking is the number one mistake you can make as an affiliate.
It allows you to know where your conversions derive from, so you can increase your profits and unleash the full potential of your campaigns.
Conversion tracking is important because it allows affiliate marketers to track and attribute conversions to their affiliate marketing campaigns.
Here are the 5 benefits you will gain from using conversion tracking
- One dashboard to rule them all
We know how confusing and exhausting it can be to work with several different platforms and tracking tools. Using Conversion tracking will feed AdMaven’s platform with the results of the campaigns. Conversion tracking will allow you to get all the information you need in one dashboard. - Measure ROI
ROI is a key performance indicator for measuring the success of your campaign.
Tracking conversions will help you understand:- How many conversions you have got.
- How much revenue you have earned from running your campaign. Comparing these parameters to your cost equals ROI.
By using Conversion tracking, you will be able to calculate your ROI a lot faster and easier and conclude accordingly.
- Make Adjustments and Optimize
ROI is not always enough. We want you to make profits, and lots of them!
Conversions can be shown per source, GEO, device, operating system, and many more segments, rather than only at the campaign level.
This will allow you to check what segments are profitable for you and which ones require attention, and as a result – optimize more accurately. - Get Better Tips From Our Experts
We have a team of experts with a purpose – they want you to be profitable!
By tracking your conversions, you get the chance to get unique and focused advice from our team of experts, who will help you with adjustments and tactics that can improve your campaigns significantly. - Use Your Data To Expand Your Business
Conversion tracking gives you an important ability which is the ability to focus. Focus on the segments that work well and leave those who don’t, focus on the right price, GEOs, and browser versions, and ditch the ones who drag your campaign performance down. Working that way will gain you a much better understating of what you should concentrate on, which is critical for your campaigns to work, not only with AdMaven.
To learn more about how to use conversion tracking with AdMaven, please read this article