Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS

Pricing
Free to install
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.6 (2,565)
Developer
Klaviyo

Grow smarter with AI-powered marketing and service automation for email marketing, SMS, and more.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers. more
  • Unify and activate real-time data from Shopify and 350+ apps across the journey
  • Use Marketing Agent to read your site and build launch-ready on-brand campaigns
  • Create AI-powered segments and flow triggers using historical and real-time data
  • Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups
  • Turn service moments into shopping moments with Customer Hub and Customer Agent
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, French, Spanish, German, Portuguese (Brazil), Korean, Italian, Polish, Swedish, and Dutch

Works with

Pricing

External charges may be billed by Klaviyo separately from your Shopify invoice. Learn more

Free

Free to install

Free to install. Email free forever for up to 250 contacts. SMS free for up to 150 SMS/MMS credits.

  • Sync Shopify data–tags, catalog, coupons
  • Templates for Email/SMS
  • Forms & push notifications
  • Segmentation & personalization
  • A/B testing
  • +more

SMS

$15 / month

Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Smart opt-in & multi-channel list growth
  • SMS AI for campaign creation
  • Automated two-way conversations
  • Transactional SMS
  • Branded SMS links
  • Multi-channel A/B testing
  • Customizable multi-channel attribution

Email

$20 / month

251-500 contacts. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Personalized product recommendations
  • Reputation repair AI for deliverability
  • Email AI for campaign creation
  • Send time optimization
  • Predictive analytics
  • Multi-channel A/B testing
  • 160+ campaign templates

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,565)

Overall rating
4.6
Counts per rating level
  • 86% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 9% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for boosting engagement and sales through targeted email and SMS campaigns. It features a user-friendly drag-and-drop editor, automated flows like abandoned cart and welcome series, and advanced segmentation. The app is praised for its seamless Shopify integration, robust analytics, and responsive customer support. Additional resources and training programs are also valued, particularly for those new to email marketing.

December 2, 2025

I've been using Klaviyo for the last 5 years or so at various brands and what I always say to people considering the platform is that the level of support offered by the Klaviyo team is next level. I've pretty much had to learn what I know by teaching myself from articles from the help center or hopping on a live chat with an agent and they are always so wonderful and willing to help troubleshoot problems or sanity check logic when building flows, segments, etc. if they can't help you in the moment, they are always so thorough and on it with the follow ups. They're the best!

Nisolo
United States
About 10 years using the app
Klaviyo replied December 3, 2025

Nisolo, we really appreciate the kind words, and shouting out our support team! We'll always do our best to go above and beyond for customers like yourself! Thanks a bunch for the 5 stars.

November 19, 2025

Klaviyo has been awesome for Mixology. It’s super easy to use, the segmentation is spot-on, and it’s helped us send way more personalized emails. We’ve seen better engagement, better conversions, and it just fits right into our workflow. The analytics are clear, the automations are powerful, and it’s made our marketing feel way more organized. Highly recommend!

Mixology
United States
Over 10 years using the app
Klaviyo replied November 20, 2025

We love to hear that you're seeing your engagement and conversions go up with Klaviyo! Thanks so much for the 5 star review, and we can't wait to see you continue to thrive!

December 10, 2025

Super easy to use and fantastic return on investment. Able to segment customers any which way we want so we can keep our customer engagement personal and relevant. Easy to set up and track impact of campaigns and flows.

Pure Peony
New Zealand
Almost 5 years using the app

Support

App support provided by Klaviyo.

Or visit their support portal

Developer

Klaviyo

125 Summer St, Floor 7, Boston, MA, 02111, US

Launched

September 20, 2012 · Changelog

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