Priyanka Chopra Jonas made her web debut in 2020 with 'The White Tiger' streaming on Netflix.
Priyanka Chopra Jonas on Tuesday attended the virtual press conference of streaming platform ZEE5's launch in the US. The launch was made by Archana Anand, Chief Business Officer, ZEE5 Global. At the virtual event, Priyanka spoke at length about the boom of OTT content and how allowed the audience to consume diverse stories and also democratised the film industry. In 2020, PeeCee made her web debut with the Oscar-nominated film 'The White Tiger'.
As per reports in a media agency, Priyanka at the event spoke about the 'formula' of Bollywood films. She stated, "That's what you're seeing in Indian cinema - the freedom of streaming services is allowing people to have larger thoughts than the formula that existed before. That there should be five songs, a fight sequence. That formula has gone away. Now people want to tell great, real stories, with which they identify."
On OTT breaking the film industry's monopoly of being run by specific people, Priyanka went on to say, "It's amazing because it gives new writers, actors, filmmakers an opportunity to come into an industry that was monopolised for a long time by a very specific number of people. It's a great time for growth, entertainment and specifically for Indian cinema."
However, Priyanka assured that theatre is not going anywhere. She shared, "The freedom that streaming has provided to audiences around the world is that you can watch a movie at the comfort of your homes. That's amazing. It's spreading culture, teaching people, educating them, there's a large, new audience that is being exposed to all kinds of Indian cinema."
She added, "It's not the future, it's the present."
PeeCee further said, "I have been one of the very few people who have had the privilege of being able to be in the entertainment business in two of the largest entertainment industries in the world. My quest is to be able to create more recognition, representation and to be able to have South Asians feel seen and heard, especially within the international community outside of South Asia."
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