Presentation of study programmes - Study plans

Cíle studia ve studijním programu / Learning outcomes of the study programme

The aim of the Bachelor's study of Economics and Management, specialisation Management and Marketing is to provide graduates with a strong foundation with the knowledge and skills required for the further Master study programme and to possess the requisite knowledge that equips students with the right skills for employment in the labour market. Graduates are also introduced with skills for both individual and teamwork in an organisation's economics and management. Thanks to the acquired theoretical knowledge and professional skills, graduates can apply principles of critical thinking in order to assess economic data and make competent decisions in organisations and economic management processes in both private and public sectors.

Profil absolventa studijního programu / Graduate profile

Graduates will be able to identify, classify, analyse and interpret economic data, usually using the mathematical-statistical methods, information technology and software tools. In addition to acquiring knowledge in the fields of economics, business economics, management, marketing, informatics, accounting, taxation or the knowledge of the world and European affairs from the economical and political point of view. Graduates will be ready to continue their education in the Master study programme and to work in the business management field, management in the public sector or consulting institution, among others.

Podmínky přijetí ke studiu / Admission requirements

Finished high school level education with state exam and the entrance test from Mathematics and English language. Submit an application.

Struktura studijního plánu / Structure of the study plan

Student is required to earn at least 180 ECTS credits. Passing all required and elective courses will earn to the student 104 ECTS credits. Student must finish the track (EBMMA) courses during the studies - 50 ECTS credits. Further more, student choses a study scope - up to 18 ECTS credits. Remaining ECTS credits to the required minimum of 180 ECTS credits student earns from all optional courses offered at the University. Recommended optional courses are listed below the study plan.

Student studuje tuto specializaci / Student studies this track:

• EBMMA Management a marketing v AJ / Management and Marketing.

Student volí z těchto zaměření / Student can choose from these scopes:

• ZBISDA Interkulturní sociální dovednosti v AJ / Intercultural Social Competences,
• ZBZM Zahraniční mobilita / International mobility - vhodné pro studenty při zahraniční mobilitě / suitable for students during the international mobility.

Státní bakalářská zkouška / Bachelor's State Exam

• Defence of the bachelor's thesis (Informace k závěrečné práci / Thesis information),
• state exam (Business Economics 1 + Microeconomics 1 + Macroeconomics 1), and
• track (EBMMA).

Okruhy předmětů Státní bakalářské zkoušky / List of Bachelor's State Exam topics