Cotton Portal User Survey

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The Cotton Portal aims to provide trade and market intelligence for cotton products, to enable cotton producers, traders and policymakers to better harness market opportunities. The Cotton Portal is accessible at https://www.cottonportal.org/.

We would like to improve the portal by providing relevant additional information and improving functionalities of the portal that matches your needs. Please help us by answering the following questions about the Cotton Portal based on your experience.

Name

Company/Employer Name

Email address

Country of Residence

Please select your status or the type of organization that best describes the one you work for or represent: *

Producers

Exporters/importers

Sector association

Government or business support institution

Other:

Other, please specify

Please visit https://www.cottonportal.org/ and complete a search for your product (e.g. raw cotton (HS 520100); cotton seeds (HS 120721) to one of your target markets (e.g. Pakistan; Turkey; Germany; South Korea). Based on this experience, please answer the following questions:

1. Did you find the key trade and market information you need for your market research? *

Yes

2. Was the information up to date? *

Yes

3. Which information was most relevant to your company’s market research needs? You can choose multiple options *

Demand/trade flows/ import growth

Tariff information and rules of origin details

Information regarding mandatory regulations in destination market

WTO SPS and TBT notifications

Business Contacts

Cotton Statistics (consumption, ending stocks, production and yield)

WTO monitored cotton development assistance

Required

Please specify if any other

4. Which additional information would be useful to better inform your business decisions? You can choose multiple options

Market Price Information for cotton products

Information on voluntary/private standards (Fairtrade, organic, etc).

Information about trade shows/events

Information about public procurement

Information about foreign direct investment

Contact information for importing firms in destination market

Contact information for Trade Support Organizations

Contact information for Financial institutions

Please specify if any other

5. How easy was it to use/navigate through the site?

Very Difficult

Very Easy

Clear selection

6. Which additional features would be useful to further support your market research using Cotton Portal?

A User Dashboard function tracking market performance of products of interest

Email notifications of data updates and new information

Data aggregated at the regional and economic groups levels

Clear selection

Please specify if any other

7. Please rate website performance (loading speed, etc.)

Very High

Very Low

Clear selection

8. Which area(s) could Cotton Portal improve to better meet your needs?

Enhance user-friendliness

Include more types of information; please specify:

Provide more detailed user guidance/ training materials

Clear selection

Please specify if any other

Tell us more! Do you have any suggestions on how to improve the site? How can we do to better meet your needs?

If you have already visited the Cotton Portal before filling the survey, please share how you heard about the platform (e.g. WTO/ITC website, flyers, online search engines, social media etc.)

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