What should you do when your ideas just aren’t landing with your team? Here are four strategies you can use to present your ideas in a way that will resonate with any audience.

• Think small. Whether you’re talking a manager, a peer, or a senior leader — these people have a lot on their plates. It will be easier for them to process what you’re saying if it’s clear, to the point, and focused on a single solution or concept.
• Share in 10 minutes or less. It’s safe to assume that your audience’s bandwidth is limited. Cut down your presentation into one big headline and two or three supporting points.
• Do more than point out the problem. It’s important to deliver difficult news or alert your manager to a big concern — but don’t just point out the issue. Suggest a solution as well.
• Remember that it’s not about you. Ask yourself: How can I package my thoughts in a way that will resonate with my audience? How do they like things presented? Good communication is about considering the other person.