TP: True Profit Analytics

TP: True Profit Analytics

Pricing
From $35/month. Free trial available.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.9 (539)

Instantly track your True Profit. Sync costs & report on Net profit, profit & loss, LTV, profit calc

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place. Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven.

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place. Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven. more
  • Net Profit tracker: Know your financial health with a real-time Profit Dashboard
  • Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs
  • Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.
  • Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.
  • Customer Lifetime Value, P&L report, Mobile app, All-store view and more.
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, French, and Spanish

Works with

  • Checkout
  • Facebook, Google, TikTok
  • Pinterest, Snapchat, Amazon
  • Microsoft (Bing), X (Twitter)
  • Shippo, ShipBob, ShipStation
  • Shipwire, CJ Dropshipping
  • Printful, Printify, Gelato

Pricing

Basic

$35 / month

Additional $0.3 per exceeding order. The maximum surcharge is $300.

  • 300 orders/month
  • Realtime Profit Dashboard
  • Customer Lifetime Value
  • Quantity-based COGS
  • Weight-based Shipping Cost
  • Custom Costs

14-day free trial

Advanced

$50 / month

Additional $0.2 per exceeding order. The maximum surcharge is $400.

  • 800 orders/month
  • All in Basic Plan
  • Product Analytics
  • P&L Report
  • Bundling Insights
  • Shopify Shipping Auto-sync
  • Customize Email Report

14-day free trial

Ultimate

$100 / month

Additional $0.1 per exceeding order. The maximum surcharge is $500.

  • 2000 orders/month
  • All in Advanced Plan
  • Ad Sync Custom Rules
  • Unlimited COGS Zones
  • Onboarding Manager

14-day free trial

Enterprise

$200 / month

Additional $0.05 per exceeding order. The maximum surcharge is $1000.

  • 3000 orders/month
  • Access to all features
  • Marketing Attribution
  • Unlimited Team members
  • Onboarding manager
  • Prioritized support

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (539)

Overall rating
4.9
Counts per rating level
  • 98% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its comprehensive financial analytics, including real-time tracking of profit margins and ad spend. It features a user-friendly interface, mobile access, and the ability to sync historical data. Reviewers praise the responsive 24/7 customer support team for enhancing financial clarity and operational efficiency, making it a valuable tool for effective financial management.

May 7, 2025

I have been using TrueProfit now for years and couldn't recommend it more! The new AI features and the mobile app make it so easy! And the customer support is always sharp and on point! Love it!

Titan Time
United Kingdom
About 1 year using the app
TrueProfit Real-time Profit & LTV tracking replied May 8, 2025

Hello Titan Time store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Vani
True Profit

June 19, 2025

I've been testing this against Triple Whale and Polar and (so far) it's been more user friendly and has better insights. The focus on real net profit is impressive and the data is quick to load. There's a few minor issues but the developers listen to feedback and implement updates quickly. Well done everyone involved. Keep your pricing down and you'll kill the giants in this space.

Calmerceuticals
Australia
3 months using the app
TrueProfit Real-time Profit & LTV tracking replied June 21, 2025

Hello Calmerceuticals store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Lana
True Profit

June 13, 2025

TrueProfit has been extremely helpful in calculating my net profit, revenue, and costs. It even has good integrations that will help with getting the accurate COGS for your store. Vani in customer support is really helpful. I only wish they would add features to deduct ad credit

iLLUSIA
United Kingdom
About 2 months using the app
TrueProfit Real-time Profit & LTV tracking replied June 14, 2025

Hello iLLUSIA store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Vani
True Profit

Support

App support provided by TrueProfit Real-time Profit & LTV tracking.

Or visit their support portal

Developer

TrueProfit Real-time Profit & LTV tracking

FIREAPPS JSC, F.22, 182 Le Dai Hanh, W.15, D.11, VAT ID: 0314919972, Ho Chi Minh city, 700000, VN

Launched

July 31, 2019 · Changelog

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