EXCLUSIVE TREND REPORT
The Future of Beauty and Wellness 2024
The beauty and wellness industry is on the brink of a revolution. Consumers' needs are diversifying, and long-term health is more important than ever. And since beauty has never been more connected to looking and feeling healthy, services that support physical, mental and emotional health are on the rise.
In partnership with leading forecasters WGSN, our Fresha experts decode the trends shaping the industry, and the ones set to drive it forward. It’s the ultimate guide to staying ahead of the curve.
Don’t miss out on this opportunity to gain a competitive edge in your field.
Discover 11 emerging trends, including...
Dopamine Beauty
Beauty gets a dose of serotonin.
Phygital Exploration
Consumers are merging online and offline worlds.
Modern Males
Gender narratives are being rewritten.
With expert input from 12 industry leaders, including...
Huda Kattan
Makeup artist and beauty entrepreneur
Sienna Piccioni
Head of Beauty at WGSN
Mark Maciver
Celebrity barber and educator
1,000+
consumers surveyed across all three continents
600m
Fresha bookings analysed
2,000+
social media accounts scanned
About Fresha
Fresha is the leading marketplace and booking platform for beauty & wellness, trusted by millions of consumers and businesses worldwide. We're the top-rated destination for beauty and wellness, allowing customers to book unforgettable beauty and wellness experiences with the Fresha mobile app, and helping salon, barbershop and spa owners supercharge their businesses, for free.
One solution, one software. Trusted by the best in the beauty and wellness industry. Learn More.